Tips on figuring out sudden spike in hits

Meishin · July 7, 2025, 11:21am

Robots cannot execute the script that the analytics software used. Plugins are not magic.

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Why do my analytics tool show much lower numbers?

Analytics tools, like Google Analytics, are a great way to see how people interact with your website. They can tell you who visited your website, where they came from, what pages they viewed, in which sequence they viewed them and how long they viewed them.

But analytics tools work by including some Javascript code in the web page. This has a few consequences:

Browsers with ad blocking or tracking blocking features may block the analytics code, which means they will not show up in the statistics.

Analytics tools can only track page views, visits and visitors. They cannot record how many requests a browser needs to do to render that page.

Because of that, analytics tools always report lower numbers than your hits usage. That’s because analytics tools measure different things, and can’t measure everything.